The starting project brief is always one of the critical factors in whether a project succeeds or fails. It is imperative to invest the time in a quality brief. Read More... "Make or break with a project brief"
Medtech Commercialization Playbook
The Medical Device Commercialization Playbook event at MaRS reinforced the view that the opportunity for growth of medtech innovation in Canada is huge. Read More... "Medtech Commercialization Playbook"
Medtech – How to insights
These are a round-up of the most popular healthcare posts and downloads from the last few months for our Medtech customers. Read More... "Medtech – How to insights"
Value-based health care – ICHOM
Our journey exploring the current thinking on measuring outcomes to drive value-based healthcare with ICHOM insights and those of other thought leaders. Read More... "Value-based health care – ICHOM"
with conscience
…. with conscience, the words that follow our Strategy & Digital Communications has stimulated some debate. So is Opencity Inc. a specialist healthcare communications agency or are we all about supporting charities? Actually, I am pleased that many people have taken the time to ask. It seems prudent to explain. Read More... "with conscience"
Top recommendations for delighting the customer
Delighting the customer requires a leadership led customer centricity culture. This post explores some case studies and tips including the net promoter score is a tool for measuring customer loyalty. Read More... "Top recommendations for delighting the customer"
Med Tech health outcome models
McKinsey&Company report $44 billion in beyond-the-product solutions in the US alone. Here we explore how multi-national Med Tech corporations can develop health outcome models. Much of the success lies in creating sustainable cultural change owned by the healthcare system. Read More... "Med Tech health outcome models"