Health Care Communications
The ArjoHuntleigh featured image was a wonderful case in point. The original corporate brochure project had no defined project brief and was failing to achieve the desired output. Here we explore some elements of a good brief and the benefit it can bring to your healthcare communications projects.
A distinguished panel discussed what it takes to go from start-up to the first $50M in the Canadian Medical Device industry at the Commercialization Playbook event.
“Opportunity for Canada in this space is huge in growing role of medical technologies”; says Dr. Brian Courtney
These are a round-up of the most popular healthcare posts and downloads from the last few months.
We are working on other best practice how-to guides on Advisory Boards and Congress Symposia.
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In reaction to many questions about the why of Opencity Inc. we also posted a philosophical reflection on our balance between providing healthcare services and social responsibility. The post was titled ..with conscience.
Opencity Inc. think giving a spotlight to charities is important and one way we can be socially responsible.
We recognize that many healthcare companies actively support specific charitable causes related to your commercial therapy area. Tell us which charity is important to you and that you recommend we should feature.
MAKE YOUR RECOMMENDATION FOR OUR CHARITY SPOTLIGHT
I will be presenting core messages from the Health Outcome Models white paper at the Hacking Health Waterloo café in March.
“The best way to avoid health care cost is not to do stuff that doesn’t work”, says Caleb Stowell, ICHOM
The important of delighting the customer for both employees and customers is consistent with the advice from the Harvard Business Review article Making Customer-Centric Strategies Take Hold.
Continue reading Top recommendations for delighting the customer