Delighting current customers to become promoters of your brand sustains the attraction of new contacts. This budget season part 4, is the final post with our guide on budgeting in Medtech.
Medtech businesses have recognised the need to establish a strong online presence and authority. Evolving an international corporation to scale the inbound methodology is a sizeable cultural shift in ways of working.
This guide has been specifically written for Medtech. It will help marketers communicate the essential inbound methodology to their management colleagues and scale across the full breadth of the international businesses.
Continue reading Download How to scale inbound in Medtech
Since we began these Charity Spotlights we have run more than 25, one each week. The featured non-profits shared their reflections.
We thank the charities for their initial assistance and insights in how we develop and evolve them in the future.
Delighting the Customer is what an executive leadership summit should really be about. Cascading the absolute focus on delighting the customer through an entire organisation from the top down.
The important of delighting the customer for both employees and customers is consistent with the advice from the Harvard Business Review article Making Customer-Centric Strategies Take Hold.
It has long been my view that businesses can mutually meet the needs of shareholders while also driving social responsibility. With Opencity Inc. we promise to demonstrate that this can be successfully achieved.
There is a very personal connection with Opencity Limited. I am honoured to build upon the incredible shinning example built by Roland and Glenda Renyi. Thank you for mentoring me.
Opencity Inc. brings new skills and experience in strategic planning, business model innovation (beyond-the-product) and inbound marketing all wrapped up in a business with a conscience for social responsibility. Clients big or small, local or international find challenges in strategy planning and keeping up with excellence in both internal and external communications, particularly in applying new approaches of digital inbound marketing methodology.