Listening for a Living

listening, customer, advocacy, nps, OpencityInc, Bambora

CBC noted that this should be a year of listening. We think this can prompt us to shift from talking at customers and adopts the approach of the inbound methodology. Here we explore.

“Listening, after all, is an act of love.”

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Top recommendations for delighting the customer

Opencity Inc., Ann Handley, Inbound 2013, HubSpot, Delighting the customer

Delighting the Customer is what an executive leadership summit should really be about. Cascading the absolute focus on delighting the customer through an entire organisation from the top down.

The important of delighting the customer for both employees and customers is consistent with the advice from the Harvard Business Review article Making Customer-Centric Strategies Take Hold.

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