Building a Successful Medtech Infrastructure

Waterloo MedTech conference, Medtech infrastructure, Waterloo

“It’s time we built an integrated medtech incubator in this community, it would solve many of the problems we have heard about,” stated panellist Murray Gamble at the conclusion of the 2018 Waterloo MedTech conference.

Here we preview the 2019 conference on Building a Successful Medtech Infrastructure that tries to mobilize that call to action. We just need the will to make it happen in Waterloo Region. Watch the video interviews below to learn how this could be a worthwhile investment of your time to attend on October 2.

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Health of people #CanMedTech2019

Health of people, Opencity Inc, MEDEC, MedTech, Health Innovation Week

Those with lived experience emphasized that a move toward patient-directed self-care is about seeing the health of people and not the healthcare of patients.

The 2019 MEDEC MedTech conference at the International Centre coincided again with the Toronto Health Innovation Week. Here we examine some of the core messages from the exceptional quality of speakers and panels discussions. Patient’s including Lori Pedersen brought an emotional atmosphere to the health executives.

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Building a new LiDCO website | Case Study

LiDCO US, Website Grader, Case Study, Opencity Inc.,

The ambition for business leaders and marketers is to stand out in a competitive marketplace.

This case study examines LiDCO’s new online presence in the important US marketplace. At launch, the 97% HubSpot Website Grader rating emphasised that the core strategic principles had been accomplished.

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BrightGuide illuminate path in health tech ecosystem

BrightGuide, Opencity, Hacking Health, Waterloo Region, Medtech, Krsya Traianovski

Krysta Traianovski’s presentation at the Hacking Health Waterloo Cafe goes a long way to understanding why this health start-up is attracting attention in Waterloo Region.

Sharing their journey and experiences with the group provided us with a glimpse of the compassion and flair of the team. There will be close to 1 million Canadians living with dementia in 15 years. Their technology is poised to bring caregiver relief and autonomy for persons living with dementia.

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Rise of Waterloo Region Medtech start-up ecosystem

resonates, Waterloo Region, Velocity Garage, Communitech, Medtech, Opencity Inc., healthcare innovation

“What we have in this community in KW [Kitchener-Waterloo] and in Canada is equivalent of capturing lightning in a bottle,” described Google Canada’s Managing Director, Sam Sebastian, opening the Go North event.

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Medtech budget season part 1

Opencity Inc., Modelling the value of healthcare outcomes, budget season part 1

The summer is an important time for many Medtech businesses; both at a country level and internationally as they submit budgets for the next fiscal year.

This is the first of four posts, with our guide on budgeting in Medtech. We have tried to overlay this on the inbound methodology.

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2016 resolution half-time scorecard

Opencity Inc., top posts, hot topics, social responsibility, inbound marketing, strategy & digital communication experts, scorecard

My New Year post reflected both on the hot topics we had witnessed in 2015 and where we would invest time in 2016. So what does our half-time scorecard look like?

Here we re-examine those hot topics from 2015 to see how they have continued to evolve, while adding one more for 2016. Continue reading 2016 resolution half-time scorecard

Download How to scale inbound in Medtech

Opencity Inc., inbound methodology, inbound in medtech, Med Tech, Med-Tech, inbound marketing

Medtech businesses have recognised the need to establish a strong online presence and authority. Evolving an international corporation to scale the inbound methodology is a sizeable cultural shift in ways of working.

This guide has been specifically written for Medtech. It will help marketers communicate the essential inbound methodology to their management colleagues and scale across the full breadth of the international businesses.
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