Health Care Communications
In our, You have a website, what’s next? post, we identified 3 essentials steps to stepping up from a static website designed a decade ago, to one that engaged with customers. Here we explore the Quart Medical EdemaWear website case study.
This case study examines LiDCO’s new online presence in the important US marketplace. At launch, the 97% HubSpot Website Grader rating emphasised that the core strategic principles had been accomplished.
Back then you learned you had to have a website. The reality is that today many websites are sub-optimal. What was cutting edge 5-10 years ago is no longer enough. Here we describe the three website essentials to help you get something out of your website. We avoid getting too technical.
This case study reflects two projects rolled into one. The first working with Wellspect Healthcare and EAUN to develop the edited summary of the intermittent catheterisation in adults guideline and second to configure the online campaign launch.
The original customer story published on the HubSpot Academy focussed on our tips to optimise your blog in 45-minutes. We now go one stage further, with a template to help you write and optimise your post in under 2-hours. We have used WordPress in this example.
We had lots of view and engagement analytics from among the 77 posts on the Opencity Inc. blog plus another 73 on other platforms and sites, through 2016.
Here we explore what we learned from posting 10,000 tweets in 12-months. This was done with original tweets, not retweets and without automated scheduling. Practice makes perfect as a level of proficiency comes with repeated and intense practice. We grew the number of followers on Twitter for the International Canoe Federation by 20,000 during 2016.
Continue reading What we learned from 10,000 tweets in 12-months
Your pledge is more than a list of New Year objectives, targets or resolutions. It embodies your values and how you commit to lead by example. Here we explore why this is worthwhile.
Another attendee was interested in my workflow, as he sat and watched me. Workflow sounds a bit grandiose. Here we show the steps to recording, editing, and uploading video; simple, easy and free. Continue reading How to publish blog video in 20 minutes
