You proudly launched your new website. Now, 5 years later, you are realising that it is just there, yet, really not doing anything for your brand.
Back then you learned you had to have a website. The reality is that today many websites are sub-optimal. What was cutting edge 5-10 years ago is no longer enough. Here we describe the three website essentials to help you get something out of your website. We avoid getting too technical.
