Charity Spotlight – Médecins Sans Frontières

Posted on By John Gregory
Médecins Sans Frontières-Charity-Spotlight-OpencityInc

Neutral and Impartial. How Humanitarian principles help Médecins Sans Frontières / Doctors Without Borders deliver emergency medical care in conflict zones. How much do you know about their 9-5 job?

It is clear why Médecins Sans Frontières was awarded a Nobel Peace Prize for their humanitarian work in 1999. That award helped fund partnerships to lower the impact of HIV/Aids, malaria and other tropical diseases. Here we explore not only the medical and humanitarian work they do but how they help give a voice to those in desperate need through MSF Pulse, Dispatches or social media.

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Charity Spotlight – Lindsay Leg Club Foundation

Posted on By John Gregory
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Leg Clubs help to reduce social isolation while enabling leg ulcers to heal quicker. Our health is vitally important to us, but sometimes maintaining it is a struggle notes the Lindsay Leg Club Foundation (LLCF) team.

I have been fortunate enough to witness first hand the tremendous value these Leg Clubs bring to local communities. Here we explore why the LLCF service delivery model is a beacon for patient-centred care.

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Growth and scale for startups at the first Communitech HubSpot workshop

Posted on By John Gregory
Startup, Waterloo Region, Communitech, Opencity Inc, Medtech, @gregiej

According to HubSpot, starting a business is easier than ever, while scaling one is harder than ever.

This is strong advice from the drivers behind the inbound movement for the 2,299 startups in the Waterloo Region. HubSpot ran its first workshop at one of the regions foremost incubators, Communitech.
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2019 pledge to your team

Posted on By John Gregory
2018 pledge, New Year, team, climate KIC, OpencityInc

Start 2019 with a pledge to your team. We love New Year. It affords us another opportunity to reinforce our commitment to others after a period of reflection.

Your pledge is more than a list of new objectives, targets or resolutions. It embodies your values and how you commit to lead by example. Here we explore why this is worthwhile.

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Reflecting on 2-years of Charity Spotlights

Posted on By John Gregory
Charity Spotlights, Pinehurst Club, Sleeping Children Around the World, Corporate Social Responsibility, Opencity Inc, Dryden

Starting these Charity Spotlights two years ago was important to us to balance how we can support the charitable sector. Here, we celebrate our 50th Charity Spotlight and look back over the last year.

It was Blue Sea Philanthropy’s CEO, Brian Carney, that first identified that running a consulting business was just not enough for me. We think giving a spotlight to charities is important and one way we can be socially responsible.

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World Bicycle Relief | Charity Spotlight

Posted on By John Gregory
WBR, World Bicycle Relief, Education, Giving Tuesday, Opencity Inc.

In sub-Saharan Africa, 34 million children are missing out on their education. Knowledge is a way forward, and bicycles are making a difference.

World Bicycle Relief is mobilizing people through the Power of Bicycles. They envision a world where distance is no longer a barrier to education, healthcare, and economic opportunity. World Bicycle Relief has a goal of raising 1,400 bicycles on Giving Tuesday.

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Listening for a Living

Posted on By John Gregory
listening, customer, advocacy, nps, OpencityInc, Bambora

CBC noted that this should be a year of listening. We think this can prompt us to shift from talking at customers and adopts the approach of the inbound methodology. Here we explore.

“Listening, after all, is an act of love.”

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Digital conversion for new businesses

Posted on By John Gregory
conversion, digital conversion, inbound, convert, Futurpreneur, gregiej, Opencity Inc.

Pondering how to increase your website conversion rate is positive. You are asking the right question. In this post, we guide you on some core fundamentals to improve your conversion rate.

We appreciate that talk of digital conversion, landing pages, and the inbound methodology may represent a new vocabulary. Let us help you.

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EdemaWear e-commerce site | Case Study

Posted on By John Gregory
Quart Medical, EdemaWear, website, case study, Opencity

Selling a product directly to people, without the ability for them to order online is leaving money on the table. This is the situation that faced Quart Medical with their EdemaWear compression stockinet line.

In our, You have a website, what’s next? post, we identified 3 essentials steps to stepping up from a static website designed a decade ago, to one that engaged with customers. Here we explore the Quart Medical EdemaWear website case study.

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