Many small businesses struggle with where to start with Inbound Marketing. To help meet this need, we have developed this Inbound Marketing introduction for small businesses.
This introductory guide has been specifically written to be easily comprehended by small businesses with the first principles of how to raise online presence and authority.
The eBook is split into 6 parts covering:
- Content – the importance of remarkable content
- Personas – the starting point for determining great content
- Blogs – the most valuable element of your website
- Social media – the mechanism to amplify your message
- Opt-in subscribers – the value of investing in growth
- Promoters – the door opener to great online authority and expanded reach
The world of inbound marketing has much value to small business seeking to increase awareness of their business products and services.